Top Posts & Pages
- Goldratt's The Goal: Chapter by Chapter Review
- The Easiest Way to hit Inbox Zero for Peloton Ab Classes
- Sun Tzu's The Art of War: Page by Page, Chapter by Chapter Review
- How to Win Friends and Influence People: Chapter by Chapter Review of Dale Carnegie's Best Book
- Goldratt's Major Concepts in The Goal: The Foundations of Theory of Constraints
-
Recent Posts
Categories
Archives
Meta
-
Tag Archives: Terminology
Under Bidding a Bridge to Nowhere
If a customer isn’t 100% certain about the value of a product, then they’ll want to minimize their committed costs. From an ROI standpoint, their R (the return) is uncertain and has risk. To maximize their ROI, they will want … Continue reading
Posted in Disruption, Industry, Innovation, Invention, Marketing
Tagged Bidding, Definitions, Innovation, Materials, Neologism, Selling, Terminology, Terms
Comments Off on Under Bidding a Bridge to Nowhere
Fred Lybrand 
You must be logged in to post a comment.