Top Posts & Pages
- How to Win Friends and Influence People: Chapter by Chapter Review of Dale Carnegie's Best Book
- Goldratt's The Goal: Chapter by Chapter Review
- Seven Red Lines (aka "The Expert"): The Transcript
- How to Win Friends and Influence People: Pt 1, Ch 3 - PRINCIPLE 3 Arouse in the other person an eager want - “He Who Can Do This Has the Whole World with Him. He Who Cannot Walks a Lonely Way”
- Goldratt's Major Concepts in The Goal: The Foundations of Theory of Constraints
-
Recent Posts
Categories
Archives
Meta
Category Archives: Marketing
How to Win Friends and Influence People: Part 1, Ch 1 – PRINCIPLE 1 – “Don’t criticize, condemn or complain.”
“If You Want to Gather Honey, Don’t Kick Over the Beehive” PRINCIPLE 1 Don’t criticize, condemn or complain. Criticizing does not work and often makes people perform worse. Avoid it. Stop doing the wrong thing in your personal interactions – … Continue reading
Posted in Books, Business, Marketing
Tagged Carnegie, criticism, Failure, How to win friends and influence people, Lincoln, what not to do
1 Comment
How to Win Friends and Influence People: Chapter 0b – “Nine Suggestions on How to Get the Most Out of This Book”
Carnegie continues to lead the reader towards better people skills, laying out 9 easy rules which will improve the efficiency of his book. Continue reading
Posted in Books, History, Marketing, Methods, Uncategorized
Tagged Carnegie, How to win friends and influence people, Persuasion, Sales
Comments Off on How to Win Friends and Influence People: Chapter 0b – “Nine Suggestions on How to Get the Most Out of This Book”
Global Fluids: Kombucha, Probiotics and other Fermented Beverages
There isn’t a clear annual volume for Kombucha, probiotics, or active beverages – but the category is clearly growing. That will continue – the combination of authentic, healthy, not-bad-for-you (which is not simply the opposite of ‘healthy’), convenient, and ‘new’ … Continue reading
Posted in Business, Liquid, Marketing, Uncategorized
Tagged Alcohol, Beer, Beverage, Capacity, Fermentation, Fermented beverage, food, Kombucha, Liquor, Probiotics, Production, Wine
Comments Off on Global Fluids: Kombucha, Probiotics and other Fermented Beverages
8 Tools to Improve Communication
Communicating across cultures can be hard – these 8 simple tools make it easier. Continue reading
Posted in Business, Marketing, Trust
Tagged Communcication, Culture, Language, Tools, Trust, Video Chat
Comments Off on 8 Tools to Improve Communication
New or Better?
When new technologies arise there is a real desire to create a Disruptive Product(TM), to focus on the new and to avoid simply making a better version of the current market leader. Don’t fall into that trap. It is almost … Continue reading
Posted in Disruption, Innovation, Marketing, Uncategorized
Tagged 3D Printing, Disruption, Innovation, leadership, Management, Marketing, Materials Science, Sales, Strategy, Tech Forecasting, Technical sales, technology
Comments Off on New or Better?
“What does it take to be (a good) CEO?” Answer: People
All of the successes were from bringing in good people, helping them frame problems and getting them the tools they needed to be successful. The failures? They were mine – mostly due to not properly resourcing a problem with the … Continue reading
Posted in Business, Disruption, Filtration, Innovation, Invention, Marketing, Materials Science, Methods, Textile, Theory, Uncategorized
Tagged CEO, Entrpreneurship, leadership
1 Comment
6 Ways to Get the Most out of Day 2 – #ISUM16
It’s Day 2 of the Internet Summit in Raleigh, NC. Here are six ways to get the most out of it, based on what was shared on Day 1. Enjoy. You’re out of the office. Like Al Madrigal said – … Continue reading
Posted in Business, Disruption, Marketing, Uncategorized
Tagged Advertising, Content Marketing, Social media
Comments Off on 6 Ways to Get the Most out of Day 2 – #ISUM16
Under Bidding a Bridge to Nowhere
If a customer isn’t 100% certain about the value of a product, then they’ll want to minimize their committed costs. From an ROI standpoint, their R (the return) is uncertain and has risk. To maximize their ROI, they will want … Continue reading
Posted in Disruption, Industry, Innovation, Invention, Marketing
Tagged Bidding, Definitions, Innovation, Materials, Neologism, Selling, Terminology, Terms
Comments Off on Under Bidding a Bridge to Nowhere
Growth by Document
The current business has experienced pleasant success despite a challenging market. We grew our ASP from $40,000 by nearly 20x, increased our industrial installation base by similar numbers and have figured out how to grow in a long sales cycle market. … Continue reading
Posted in Industry, Marketing, Methods, Theory
Tagged CCPM, Contracts, Critical Chain, Critical chain project management, Crossing the Chasm, Documentation, Goldratt, leadership, Management, Operations, Sales, Strategy, The Lean Startup, Theory of Constraints, ToC
Comments Off on Growth by Document