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Author Archives: flybrand1976
The Best SaaS Product I Ever Saw was built by a Towtruck Company in 2006
In 2002, after joining a former customer in the electronics industry which had raised $30 million, we went through a CRM evaluation. The VP of Sales and VP of Engineering were at odds over the rate at which we were … Continue reading
Posted in Illiquid Alternative, Industry, Innovation
Tagged Buyouts, Disruption, Dogfood, Dogfooding, Fast User, SaaS, Service, Software, VC, Win-in-the-market
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IoT Review: Yale Z-Wave Home Lock
We recently purchased a Yale Z-Wave touchpad home lock that integrates with our home security system. The online features through our security provider are fantastic. We can add specific passwords for individuals, have them expire over time, set access hours … Continue reading
Posted in Business, Methods
Tagged Home Security, Internet of things, Yale locks, Z-wave
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Nice Pants: Tactical Office Wear
Comfort is difficult to quantify. We tend to use air perm as our primary metric when working with water barrier materials. There are many high-end pants now on the market from non-traditional vendors with unique angles on comfort. 1a& 1b: … Continue reading
Posted in Industry, Innovation, Uncategorized
Tagged Banana Republic, Casual Wear, Golf, Lululemon, Office Wear, Performance Fabrics, Slacks, Under Armour
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Under Bidding a Bridge to Nowhere
If a customer isn’t 100% certain about the value of a product, then they’ll want to minimize their committed costs. From an ROI standpoint, their R (the return) is uncertain and has risk. To maximize their ROI, they will want … Continue reading
Posted in Disruption, Industry, Innovation, Invention, Marketing
Tagged Bidding, Definitions, Innovation, Materials, Neologism, Selling, Terminology, Terms
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Scaling in Europe: An easy (8 year) plan
Disclaimer: We sell industrial equipment, not software. Also, we were spun out of a Czech university, so it wasn’t a ‘start-from-nothing’ type startup. We scaled a startup out of Europe, specifically – out of the Czech Republic. Our market is … Continue reading
Posted in Business, Disruption, History
Tagged Business, Business Model, Czech Republic, Europe, International, Lean startup, Startup
2 Comments
Growth by Document
The current business has experienced pleasant success despite a challenging market. We grew our ASP from $40,000 by nearly 20x, increased our industrial installation base by similar numbers and have figured out how to grow in a long sales cycle market. … Continue reading
Posted in Industry, Marketing, Methods, Theory
Tagged CCPM, Contracts, Critical Chain, Critical chain project management, Crossing the Chasm, Documentation, Goldratt, leadership, Management, Operations, Sales, Strategy, The Lean Startup, Theory of Constraints, ToC
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Recruiting and HR: Facets of a Job
We’ve had good success in recruiting and building a talented team. As part of that our job descriptions became much clearer in some ways, and less clear in others. We’ve also observed that our best candidates and most successful hires … Continue reading
Posted in Business, Methods, Uncategorized
Tagged Business, CEO, HR, leadership, Market, Methods, Positions, Recruiting
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Believe the Team that is Doing It
Better batteries will definitely impact the automotive market, but there are a wide range of opinions as to how. The US Department of Energy estimated that nearly 1.2 million such vehicles were part of the American automotive fleet as of … Continue reading
Posted in Methods, Policy, Theory, Uncategorized
Tagged Action, Activity, Experience, Knowledge, Labor, Learning, Motivation, Mottoes
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Labor Day: Technology, Trade and Labor
Yet the campaign had completely failed to do what a political campaign is supposed to do – bring the nation to full awareness and earnest discussion of its most crucial issues and lead to a verdict that would put those issues … Continue reading
Posted in Business, Disruption, Policy
Tagged Employment, Global Trade, Labor, Labor Day, Policy, technology, The Globalization Dilemma, Trade
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The World Economic Forum’s ‘Top 10 Emerging Technologies’
Nanosensors! Autonomous vehicles! [Yawn.] We’ve seen these before. Organs-on-chips? Optogenetics?!? Now this is interesting. The Davos-based World Economic forum released a list of 10 emerging technologies that made a tour of the press a few weeks ago. There is no … Continue reading
Posted in Disruption, Innovation, Invention, Theory
Tagged Autonomous Vehicle, Batteries, Borophene, Davos, Forecasting, Graphene, Industry, Materials Science, Science, Self driving cars, Silicene, technology, World Economic Forum
1 Comment
Fred Lybrand 
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