Author Archives: flybrand1976

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About flybrand1976

Find me on twitter @flybrand.

Building the Right Team

Posted on May 9, 2014 by flybrand1976

In our management meetings the other week, we talked about what we want our teams to look like.  Running our commercial organization, my ideal team needs to reflect the needs of the market and be able to help our customers … Continue reading →

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Organizations Want to Live

Posted on May 9, 2014 by flybrand1976

Any organization, once it is created, takes on a life of its own.  It wants to live.  Just as Kevin Kelly describes ‘technology’ as a seventh kingdom of life, in many ways the individual organizations encountered every day also behave … Continue reading →

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CrossFit is for the Cheap and Lazy (Like Me)

Posted on May 7, 2014 by flybrand1976

CrossFit entered my life two years ago while working as an advisor with The Startup Factory to a health metrics company that was focused on the space.  If you are working as an adviser, then you should at least understand the … Continue reading →

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Seven Red Lines (3): Anderson the Expert’s Failings

Posted on May 6, 2014 by flybrand1976

Anderson the Expert is in a tough spot, his value as an expert wasn’t well defended, but he doesn’t do very much to help himself out.  Stuck in a meeting with a customer who is uncertain of their goals, a … Continue reading →

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Seven Red Lines (2): Technical Sales Meeting Mistakes

Posted on May 5, 2014 by flybrand1976

The biggest mistake made by the vendor involved in the Seven Red Lines / “The Expert” video is that from a strategic standpoint, they are failing to defend their technical resources.  However, there are a series of other mistakes that … Continue reading →

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Fraud in Industrial Technologies

Posted on May 4, 2014 by flybrand1976

GigaOm’s article on green energy snake oil highlights the challenges faced by investors in any industrial technology.  We’re not investors, but over the past six years of applying our process and equipment in this industrial technology space, we have certainly seen many unusual … Continue reading →

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Seven Red Lines (1): Defend Your Technical Resources

Posted on May 3, 2014 by flybrand1976

Working with the world leaders in filtration and technical fabrics we get all kinds of inquiries that sound surprisingly similar to the meeting that Anderson the Expert sits through.  Requests aren’t fully thought through, the vocabulary of the technical needs … Continue reading →

Posted in Disruption, Filtration | Tagged , , , , , , | 2 Comments

Seven Red Lines (aka “The Expert”): The Transcript

Posted on May 3, 2014 by flybrand1976

[If dealing with absurd situations like those outlined in this hysterical sketch is part of your work life – learn about how to deal with them better following Goldratt’s Major Concepts or by reading this Chapter by Chapter summary of … Continue reading →

Posted in Disruption, Invention, Marketing, Materials Science, Theory | Tagged , , , , , , , , , , , , | 3 Comments

Personnel Strategies & Revolutionary War

Posted on April 29, 2014 by flybrand1976

O’Shaughnessy’s The Men Who Lost America (21 hours) follows the Revolutionary War theme and contains two great personnel stories; the value of concentrating a team and managing a team’s utilization. The book is a series of biographies beginning with King George III … Continue reading →

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The Breeze iOS App for iPhone 5s is Great

Posted on April 24, 2014 by flybrand1976

The Breeze iOS app by RunKeeper is amazing and very disruptive towards the personal pedometer / intelligent fitness tracker space within wearables. Software Only = No New Hardware I’ve looked at FitBit and other devices many times.  My wife has … Continue reading →

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