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Category Archives: Industry
The Best SaaS Product I Ever Saw was built by a Towtruck Company in 2006
In 2002, after joining a former customer in the electronics industry which had raised $30 million, we went through a CRM evaluation. The VP of Sales and VP of Engineering were at odds over the rate at which we were … Continue reading
Posted in Illiquid Alternative, Industry, Innovation
Tagged Buyouts, Disruption, Dogfood, Dogfooding, Fast User, SaaS, Service, Software, VC, Win-in-the-market
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Nice Pants: Tactical Office Wear
Comfort is difficult to quantify. We tend to use air perm as our primary metric when working with water barrier materials. There are many high-end pants now on the market from non-traditional vendors with unique angles on comfort. 1a& 1b: … Continue reading
Posted in Industry, Innovation, Uncategorized
Tagged Banana Republic, Casual Wear, Golf, Lululemon, Office Wear, Performance Fabrics, Slacks, Under Armour
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Under Bidding a Bridge to Nowhere
If a customer isn’t 100% certain about the value of a product, then they’ll want to minimize their committed costs. From an ROI standpoint, their R (the return) is uncertain and has risk. To maximize their ROI, they will want … Continue reading
Posted in Disruption, Industry, Innovation, Invention, Marketing
Tagged Bidding, Definitions, Innovation, Materials, Neologism, Selling, Terminology, Terms
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Growth by Document
The current business has experienced pleasant success despite a challenging market. We grew our ASP from $40,000 by nearly 20x, increased our industrial installation base by similar numbers and have figured out how to grow in a long sales cycle market. … Continue reading
Posted in Industry, Marketing, Methods, Theory
Tagged CCPM, Contracts, Critical Chain, Critical chain project management, Crossing the Chasm, Documentation, Goldratt, leadership, Management, Operations, Sales, Strategy, The Lean Startup, Theory of Constraints, ToC
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Project Planning: Stay out of the (San Francisco) Mud
San Francisco’s $350 MM Millennium Tower is sinking into the mud beneath it. Finished in 2009, some now believe that it could sink as much as 3 feet – greater than initial estimates of ‘possibly an inch in the event … Continue reading
Posted in Disruption, Industry, Innovation, Materials Science
Tagged Architecture, Materials, Mud, Planning, Project, Project Management, Soil
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Is that a Disruptive Prediction? (6 of 7)
“And two years later, what come out? PlayStation 2.” – Ali G Some predictions are linear – like that made by Sasha Baron Cohen’s character Ali G above. Sitting in 1993 it might have been disruptive to predict Sony’s entrance … Continue reading
Posted in Disruption, Industry, Innovation
Tagged Disruption, Forecasting, future, Futurism, Prediction, technology
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Tech Forecasting: Comments on 6 Years of Forecasts (3 of 7)
Over six years of prediction shows, when the hosts were right, they were very right. When they were wrong, it was usually because they were too early or because of a surprise event in the area they were forecasting. Most … Continue reading
Posted in Disruption, Industry, Invention, Theory
Tagged DTNS, future, Futurist, futurology, Industry, Podcast, Podcasting, Tech Forecasting, technology, TNT
1 Comment
Vendor Selection: What Works
The California DOT’s selection of a partnership with Fluor and Shanghai Zhenhua Heavy Industry Co., Ltd. (“ZPMC”) to build the new section of the Bay Bridge hasn’t gone well. It isn’t easy to chose the right partner for a unique project, … Continue reading
Posted in Industry, Marketing, Theory
Tagged Capital, Construction, Industrial, Industry, Infrastructure, Investment, Vendor Selection
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Building the Right Team
In our management meetings the other week, we talked about what we want our teams to look like. Running our commercial organization, my ideal team needs to reflect the needs of the market and be able to help our customers … Continue reading
Posted in Industry, Theory
Tagged HR, Management, Personnel, Product Management, Sales, Strategy, Team building
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CrossFit is for the Cheap and Lazy (Like Me)
CrossFit entered my life two years ago while working as an advisor with The Startup Factory to a health metrics company that was focused on the space. If you are working as an adviser, then you should at least understand the … Continue reading
Fred Lybrand 
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